We all deserve to have accurate information to make informed decisions. And so do smokers. The best choice smokers can make is to quit smoking. If they don’t, what then?
Advances in technology led to the creation of smoke-free alternatives that are a better choice than continuing to smoke cigarettes. But to benefit from these innovative products, adult smokers should be able to access accurate information about them, learn how they differ from cigarettes, and know what makes them better alternatives.